“Content precedes design. Design in the absence of content is not design, it’s decoration.”

  • Jeffrey Zeldman


Since we opened our doors in 2009 we consistently get asked the same type of questions. Keep reading to see what they are—and more importantly the answers below....

1. What Does It Cost?

Ahhh, it always comes down to money. If you have to ask.....Well you know the rest.

Investing in a strong partner that helps further your business should have a clear path to a return on your investment. Test Monki takes this responsibility very seriously. We are transparent about our costs upfront or any type for project, from brand identity creation to website design to retainer agreements. It is vital to recognize that our expertise, combined with the amount of time spent on a project conducting research, crafting strategy, concepting, designing, developing, testing and measuring, is a worthwhile investment for your business with a tangible payback in the future when you let us work to the best of our abilities. It also isn’t free.

We understand that all budgets are not created equal, so we offer products and services to fit businesses of all sizes. Branding, website design, and other projects are customized and estimated based on each client’s or organization’s needs. Since all projects are unique, they’re based on hourly approximations, and vary from client to client. To give you a better idea of small business branding costs, you’ll need at least $10,000 to start the investment. Our hourly rates begin at $150. If math isn’t your forte that means we typically don’t enter into a relationship with a client without an approximate 50 hour investment of Test Monki time. Clear as mud, isn’t it?

2. Do You Guys Actually Test Monkeys?

3. Do You Know You Spelled Monki Wrong?

4. Can You Design Me A Campaign For $150?

5. I Love Your Other Client’s Logo. Can I Have One Just Like It?

6. I’m Getting My PhD In Chemistry, Can I Come Intern For You Guys?