HELLO ORTHO

The Hello Ortho team defines the spirit of Napa Valley. They’re happy, relaxed, and all-around cool people and wanted their orthodontic practice to embody the relaxed Napa feel without resorting to the typical wine theme. Since outdoor leisure games like bocce ball, croquet, and horseshoes are extremely popular, Hello Ortho went with this outdoor games brand idea. To capture the beautiful Napa sunsets, we put a warm, pink filter on all the photographs. Copper accents were used throughout the deliverables and in the renovated office. Even though the practice is extremely advanced technology-wise, the team wanted any physical piece the patients interacted with to be fun and engaging—hence the grommeted business card, the patient reward wheel, and the “rope in a friend” referral card.

INDUSTRY

  • Healthcare: Orthodontics

SERVICES

  • Competitor Research and Analysis
  • Brand Refresh
  • Brand Audit & Assessment
  • Brand Strategy
  • Brand Idea
  • Brand Identity System
  • Logo Design
  • Brand Guidelines
  • Business Card
Read More
  • Brand Experience Strategy
  • Branded Interior/Exterior Experience
  • Doctor’s Referral Pad
  • Exterior Signage Design
  • Letterhead and Envelope
  • Office Brochure
  • Open House Invitation
  • Patient Folder
  • Patient Rewards Card
  • Playbook Brochure
  • Refer-A-Friend Card

AWARDS & ACCOLADES

  • 2018 INDIGO DESIGN AWARDS
    Gold Award for Brand Identity
  • 2018 GRAPHIS DESIGN ANNUAL
    Merit Award for Playbook
  • 2018 GRAPHIS BRANDING 7
    Silver Award for Brand Identity
  • 2018 INTERNATIONAL DESIGN AWARDS
    Honorable Mention for Playbook
  • 2017 PRINT REGIONAL DESIGN AWARDS
    PRINT Mag
    Award for Stationary
Read More
  • 2016 HOW INTERNATIONAL DESIGN AWARDS
    HOW Design
    Outstanding Achievement for Playbook
  • 2017 GRAPHIS DESIGN ANNUAL
    Silver Winner for Brand Identity
  • 2017 AMERICAN GRAPHIC DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Playbook
  • 2017 AMERICAN GRAPHIC DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Stationary
  • 2017 GRAPHIS LETTERHEAD 8
    Silver Winner for Letterhead
  • 2016 INTERNATIONAL DESIGN AWARDS
    Honorable Mention for Stationary
  • 2016 INTERNATIONAL DESIGN AWARDS
    Honorable Mention for Open House Invite
  • 2016 INTERNATIONAL DESIGN AWARDS
    Honorable Mention for Brand Identity
  • 2016 AMERICAN GRAPHIC DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Brand Identity
  • 2016 HEALTH + WELLNESS DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Playbook
  • 2016 HEALTH + WELLNESS DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Rope-in-a-Friend
  • 2016 AMERICAN GRAPHIC DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Playbook
  • 2015 INTERNATIONAL DESIGN AWARDS
    Gold Winner for Catalog Design
  • 2015 INTERNATIONAL DESIGN AWARDS
    Bronze Winner for Collateral Design

HELLO ORTHO

The Hello Ortho team defines the spirit of Napa Valley. They’re happy, relaxed, and all-around cool people and wanted their orthodontic practice to embody the relaxed Napa feel without resorting to the typical wine theme. Since outdoor leisure games like bocce ball, croquet, and horseshoes are extremely popular, Hello Ortho went with this outdoor games brand idea. To capture the beautiful Napa sunsets, we put a warm, pink filter on all the photographs. Copper accents were used throughout the deliverables and in the renovated office. Even though the practice is extremely advanced technology-wise, the team wanted any physical piece the patients interacted with to be fun and engaging—hence the grommeted business card, the patient reward wheel, and the “rope in a friend” referral card.

INDUSTRY

  • Healthcare: Orthodontics

SERVICES

  • Competitor Research and Analysis
  • Brand Refresh
  • Brand Audit & Assessment
  • Brand Strategy
  • Brand Idea
  • Brand Identity System
  • Logo Design
  • Brand Guidelines
  • Business Card
  • Brand Experience Strategy
  • Branded Interior/Exterior Experience
  • Doctor’s Referral Pad
  • Exterior Signage Design
  • Letterhead and Envelope
  • Office Brochure
  • Open House Invitation
  • Patient Folder
  • Patient Rewards Card
  • Playbook Brochure
  • Refer-A-Friend Card

AWARDS & ACCOLADES

  • 2018 INDIGO DESIGN AWARDS
    Gold Award for Brand Identity
  • 2018 GRAPHIS DESIGN ANNUAL
    Merit Award for Playbook
  • 2018 GRAPHIS BRANDING 7
    Silver Award for Brand Identity
  • 2018 INTERNATIONAL DESIGN AWARDS
    Honorable Mention for Playbook
  • 2017 PRINT REGIONAL DESIGN AWARDS
    PRINT Mag
    Award for Stationary
  • 2016 HOW INTERNATIONAL DESIGN AWARDS
    HOW Design
    Outstanding Achievement for Playbook
  • 2017 GRAPHIS DESIGN ANNUAL
    Silver Winner for Brand Identity
  • 2017 AMERICAN GRAPHIC DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Playbook
  • 2017 AMERICAN GRAPHIC DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Stationary
  • 2017 GRAPHIS LETTERHEAD 8
    Silver Winner for Letterhead
  • 2016 INTERNATIONAL DESIGN AWARDS
    Honorable Mention for Stationary
  • 2016 INTERNATIONAL DESIGN AWARDS
    Honorable Mention for Open House Invite
  • 2016 INTERNATIONAL DESIGN AWARDS
    Honorable Mention for Brand Identity
  • 2016 AMERICAN GRAPHIC DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Brand Identity
  • 2016 HEALTH + WELLNESS DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Playbook
  • 2016 HEALTH + WELLNESS DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Rope-in-a-Friend
  • 2016 AMERICAN GRAPHIC DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Playbook
  • 2015 INTERNATIONAL DESIGN AWARDS
    Gold Winner for Catalog Design
  • 2015 INTERNATIONAL DESIGN AWARDS
    Bronze Winner for Collateral Design

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