SAY HELLO TO A NEW SMILE

The Hello Ortho team defines the spirit of Napa Valley. They’re happy, relaxed, and all-around cool people and wanted their orthodontic practice to embody the relaxed Napa feel without resorting to the typical wine theme. Since outdoor leisure games like bocce ball, croquet, and horseshoes are extremely popular, Hello Ortho went with this outdoor games brand idea. To capture the beautiful Napa sunsets, we put a warm, pink filter on all the photographs. Copper accents were used throughout the deliverables and in the renovated office. Even though the practice is extremely advanced technology-wise, the team wanted any physical piece the patients interacted with to be fun and engaging—hence th grommeted business card, the patient reward wheel, and the “rope in a friend” referral card.

test monki, hello ortho, logo design, badge logo, modern orthodontic logo, brand identity, branding, graphic design, napa valley, california
test monki, hello ortho, logo design, badge logo, modern orthodontic logo, brand identity, branding, graphic design, napa valley, california

HELLO ORTHO

Napa Valley, CA

INDUSTRY

Healthcare: Orthodontics

SERVICES

  • Brand Idea
  • Brand Strategy
  • Brand Identity
  • Logo Design
  • Business Card Design
  • Refer a Friend Card Design
  • Patient Rewards Wheel Design
  • Patient Folder Design
  • Playbook Brochure Design
  • Exterior Signage Design
  • Branded Interior/Interior Experience

AWARDS & RECOGNITION

  • 2018 GRAPHIS DESIGN ANNUAL
    Graphis
    Merit Award for Playbook
  • 2016 INTERNATIONAL DESIGN AWARDS
    IDA Design Awards
    Honorable Mention for Brand Identity
  • 2016 INTERNATIONAL DESIGN AWARDS
    IDA Design Awards
    Honorable Mention for Open House Invite
  • 2016 INTERNATIONAL DESIGN AWARDS
    IDA Design Awards
    Honorable Mention for Stationary
  • 2016 HOW INTERNATIONAL DESIGN AWARDS
    HOW Design
    Outstanding Achievement for Playbook
  • 2017 GRAPHIS LOGO DESIGN 9 & LETTERHEAD 8
    Silver Winner for Letterhead
  • 2017 GRAPHIS DESIGN ANNUAL AWARDS
    Silver Winner for Brand Identity
  • 2016 AMERICAN GRAPHIC DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Brand Identity
  • 2016 HEALTH + WELLNESS DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Office Playbook
  • 2016 HEALTH + WELLNESS DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Rope In A Friend
  • 2015 INTERNATIONAL DESIGN AWARDS
    Gold Winner for Catalog Design
  • 2015 INTERNATIONAL DESIGN AWARDS
    Bronze Winner for Collateral Design

SHARE THIS PROJECT

test monki, hello ortho, logo design, badge logo, modern orthodontic logo, brand identity, branding, graphic design, napa valley, california
test monki, hello ortho, business card design, grommeted business card, copper foil business card, graphic design, napa valley, california
test monki, hello ortho, business card design, grommeted business card, copper foil business card, graphic design, napa valley, california
test monki, hello ortho, logo design, badge logo, modern orthodontic logo, brand identity, branding, graphic design, napa valley, california
test monki, hello ortho, exterior signage design, branded experience, orthodontist office, modern office design, napa valley, california

Photo by: Vicens Forns

test monki, hello ortho, exterior signage design, branded experience, orthodontist office, modern office design, napa valley, california

Photo by: Vicens Forns

test monki, hello ortho, exterior signage design, branded experience, orthodontist office, modern office design, napa valley, california

Photo by: Vicens Forns

test monki, hello ortho, brochure design, guide to orthodontics, branding, collateral design, graphic design, napa valley, california
test monki, hello ortho, brochure design, guide to orthodontics, branding, collateral design, graphic design, napa valley, california
test monki, hello ortho, brochure design, guide to orthodontics, branding, collateral design, graphic design, napa valley, california
test monki, hello ortho, brochure design, guide to orthodontics, branding, collateral design, graphic design, napa valley, california
test monki, hello ortho, brochure design, guide to orthodontics, branding, collateral design, graphic design, napa valley, california
test monki, hello ortho, logo design, badge logo, modern orthodontic logo, brand identity, branding, graphic design, napa valley, california

Photo by: Vicens Forns

test monki, hello ortho, refer a friend card design, grommeted card, branding, brand identity, orthodontist brand, napa valley, california
test monki, hello ortho, refer a friend card design, grommeted card, branding, brand identity, orthodontist brand, napa valley, california
test monki, hello ortho, refer a friend card design, grommeted card, branding, brand identity, orthodontist brand, napa valley, california

Photo by: Vicens Forns

test monki, hello ortho, exterior signage design, branded experience, orthodontist office, modern office design, napa valley, california

 

 

 

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− ASHLEY LAMBERTON

 

 

Photo by: Vicens Forns

test monki, hello ortho, rewards program wheel, grommeted design, branding, brand identity, orthodontist brand, napa valley, california
test monki, hello ortho, rewards program wheel, grommeted design, branding, brand identity, orthodontist brand, napa valley, california
test monki, hello ortho, patient folder design, collateral design, branding, brand identity, orthodontist brand, napa valley, california

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