A Movement for Millennials

Betches is an entertainment, lifestyle brand. Everything a “Betch” associates with is trendy, every guy wants to date her, and every girl is desperate to be her friend. She speaks her mind and commands a room just by being in it. She’s never waited in line at a club or bar in her life. A Betch is often confused with a bitch but make no mistake, they’re different. They’re the girls born with the silver spoon in their mouths. But f@#% silver, they want gold.

  •  

    Before the brand officially launched, the new, private label clothing tags were used as a “pre-launch” sneak peek into the new, sophisticated yet still snarky rebrand. This 2015 Luxe Collection LookBook was sent out to retail buyers to give them a feel for the Betches brand and to create desire for their new collection.

betches, test monki, betches love this, logo design, branding, brand identity, modern logo design, entertainment logo, new york city
betches, test monki, betches love this, web design, front end design, shop betches, digital strategy, new york city, news website design

BETCHES

New York City, NY

INDUSTRY

Entertainment/Lifestyle

SERVICES

  • Brand Identity
  • Logo Design
  • Business Card
  • LookBook Design
  • Promotional Card
  • Clothing Tag
  • Digital Strategy
  • Digital and Social Media Workshop
  • User Experience (UX) Strategy
  • Website (front-end design)

AWARDS & RECOGNITION

  • 2016 AMERICAN WEB DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Website Design
  • 2015 INTERNATIONAL DESIGN AWARDS
    Honorable Mention for LookBook
  • 2015 AMERICAN GRAPHIC DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Clothing Label
  • 2015 AMERICAN GRAPHIC DESIGN AWARDS
    Graphic Design USA (GDUSA)
    Award for Spring 2015 Luxe Collection Lookbook

SHARE THIS PROJECT

betches, test monki, betches love this, poster design, outdoor media, shop betches, graphic design, new york city, print design
betches, test monki, betches love this, catalog design, brochure design, look book, fashion look book, graphic design, new york city
betches, test monki, betches love this, catalog design, brochure design, look book, fashion look book, graphic design, new york city
betches, test monki, betches love this, catalog design, brochure design, look book, fashion look book, graphic design, new york city
betches, test monki, betches love this, catalog design, brochure design, look book, fashion look book, graphic design, new york city
betches, test monki, betches love this, catalog design, brochure design, look book, fashion look book, graphic design, new york city
betches, test monki, betches love this, print design, gold foil, milennial brand, branding, graphic design, new york city
betches, test monki, betches love this, tag design, t shirt tag design, packaging design, graphic design, new york city, clothing tag
betches, test monki, betches love this, tag design, t shirt tag design, packaging design, graphic design, new york city
betches, test monki, betches love this, print design, branding, brand identity, promotional design, postcard design, new york city, shop betches

HERE'S SOMETHING WE THINK YOU'LL REALLY LIKE:

»

Talk to Test Monki and take your brand to the next level.

Market Street

9595 Six Pines Drive,
Suite 6235

The Woodlands, Texas 77380

Main 281.323.4903

© 2017 Test Monki, LLC.
All Rights Reserved

Brad Petak